Build ecosystems
Source, pitch, onboard and grow creator and agency partners through clear value propositions and repeatable operating systems.
44 partners · 3,000+ creators
Noah Zhang
I build creator ecosystems that turn partnerships into growth.
Six years across TikTok LIVE, agencies and brand campaigns—building creator networks, cross-market activations and product-adoption programmes across EMEA and APAC.
Selected Work
Creator partnerships, in practice.
The core of this portfolio is creator and platform growth. Brand, cross-market and cultural work show how the same thinking travels across different audiences and industries.
Approach
How I turn partnerships into growth.
Four strengths recur across the work. Each one is tied to a real programme, decision or result.
Activate creators
Turn product launches, cultural moments and community goals into native creator mechanics, incentives and content.
$1.1M+ Agency All-Star revenue · 15.08 ROI
Scale across markets
Translate central strategy into market-ready programmes across EMEA, supported by APAC–Europe localisation experience.
Six-market creator framework · nine-market partner event
Improve adoption and growth
Use education, feedback loops and performance data to improve product adoption, participation and commercial outcomes.
+56.9% feature adoption · $7.59M portfolio contribution